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Review Case Study : Dr. Pepper Snapple Group 2011: Fighting to Prosper in Highly Competitive Market.
Please respond to the following:
The case study outlines six specific strategies that the firm has chosen to support its strategic direction.
- Determine which strategy is most likely to benefit the firm.
- Explain your rationale.
- Briefly outline at least one other strategy the firm could take to support its strategic direction.
- Illustrate why this new strategy would be successful.